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Books

 
Books/ EBooks
New Releases for 2009: Click on book images
 for complete details.
Retail Business Kit For Dummies
(2nd Edition)
Whether you’re a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today’s retail marketplace—from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop.
The Art and Science of Creating Powerful Promotions and Sensational Sales
The ONLY course on how to run a successful promotion or sale! Step-by-step, you'll learn all the elements that make sales work, including: how much you should markdown merchandise; what your store should and shouldn't look like during sales; how to avoid creating a drop in business after a sale event; which sale names are the best names to use; and how to create a pre-sale buzz and crowds.
Becoming The Vendor of Choice
"Becoming The Vendor Of Choice - The Secrets to Powerful Retail Relationships" is comprised of strategies that vendors can use to do more business with their retailers. This is the ONE BOOK that cuts through the clutter and helps you discover proven tactics for developing relationships with your customers, helping you realize the true value of customer loyalty as you become your customers’ first choice -- The Vendor of Choice.
More Popular Titles:  
The Essential Online Solution: The 5 Step Formula To Small Business Success
The Essential Online Solution provides you with a formula for small business success that begins with the Internet. Filled with in-depth insight and practical advice, this book discusses the important elements of e-commerce and pinpoints the strategies and ideas that have proven most profitable and successful. It contains lessons and information — all of which come from discussions with small business owners on the front lines — that can help any small business survive and thrive in today's competitive business environment.
Essential Online Solution
The 5000 BEST Sale & Promotional Names & Ideas Ever Compiled
5000 BEST Sale & Promotional Names Ever Compiled contains more than 5,000 names, titles, events, and ideas for running almost any kind of sale or promotion you could ever want to have. When it comes to a sale, the name is everything! However, the real benefit of this book is serving as a spring board for ideas of your own. Many of the titles can be combined which creates an infinite amount of possibilities.
Open To Thrive
At last, an effective Retail Inventory Control Solution that is easy to understand, use—and keep on using. It's the simple system to control your buying! Rick's OPEN TO THRIVE Merchandise Control System and Sales Register has an easy-listen CD-Rom, plus a tracker for sales, inventory & cashflow.
Laugh & Get Rich
“Laugh & Get Rich” is a blueprint for business success that teaches you how to profit from humor in any business. To build a better bottom line, you gotta break the rules! And why not? Who says you can't do more business—and have more fun? Improve your organization by understanding the power of inclusionary humor and other principles that will become a part of your life.

Contents copyright 2001 - 2009 © Rick Segel & Associates - All rights reserved